The best running operations serve the goals of a diverse collection of stakeholders. Bringing a variety of concerns together efficiently and effectively can be difficult and expensive. Zenda is designing work by creating future state models that illustrate how the workforce, technology assets, business processes and data must interact in a truly digital business enterprise quickly and cost effectively.
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Design researchers venture into the workplace to show clients their operations through new eyes. Witnessing what transpires in the course of business is paired with a designer’s understanding of why. Those Excel spreadsheets that help the workforce ‘connect the dots’ may represent unacceptable risk and broken processes to the business. To Zenda design researchers they speak of need, new insights and opportunity. Clients are always surprised by the ROI realized with Contextual Inquiry.
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The voices within the business enterprise are numerous and varied. For decades there has been no common language with which to describe the complexities of enterprise operations. Tremendous risk and inefficiencies have grown from the inability to synthesize business and technology priorities into a single, shared vision. Over decades, Zenda designers have developed a solution to this challenge.
Zenda’s Operations Modeling brings insights gathered from the four perspectives into a singular vision of a client’s current and future states of work. Zenda Operational Models transform a history of process diagrams that represent an incomplete picture of the operation into a powerful collaboration and communication tool- bringing human, technology, business and data together into one universally understood image. This is what our clients are calling Seeing Business™.
Commercial Off-The-Shelf (COTS) ‘solution’ providers sell their products by listing their functional capabilities. Evaluating software tools often leaves business stakeholders asking how these products will actually perform in the hands of their workforce. The answer usually includes considerable training and change management budgets. Zenda brings new evaluation criteria into the platform selection process, allowing our clients to mitigate the risks associated with excessive customization, inaccurate platform configuration and poor workforce adoption.
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Zenda’s design team can trace its user interface design roots to the late 80’s. There is no team with more experience. And perhaps no other design team with Zenda’s unwavering focus on business systems that drive many of the most complex work environments across energy, finance, pharmaceuticals, consumer products, healthcare and government.
The best digital experiences happen when designers begin their work focused on the audiences for whom a tool is intended. Zenda designers balance human insights with a view of technology as material – an appreciation for the capabilities and limitations of platforms and systems, and an ability to work side by side with technologists to make the most of each situation.
Empowering clients is an important part of every Zenda relationship. Software product companies and enterprise technology and operations teams have all asked Zenda to empower them to continuously succeed with design by building out their teams to include the right design professionals and the right design practices for their organization’s unique needs. After a few successful engagements, this becomes a common request!
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Zenda is a growing team of consulting professionals working with clients to understand many of today’s toughest operational challenges. Our designers’ skills and techniques combined with our clients’ histories and expertise in their business domains produce insights, discoveries and opportunities with measurable Impact. Our experience extends across many verticals and operating environments. Zenda’s professionals allow our clients’ experts to see their world through our designer’s eyes.
United States
714 W Allens LaneUnited Kingdom
One Angel CourtDigital info@zendaconsulting.com
