Zenda consultants see into the white space of a work event, forming a deeper understanding of the human workforce that drives your business and grounds a roadmap for transformation.

Workers often create subroutines in order to get work done, masking underlying problems. Zenda deploys behavioral scientists and designers into the physical work environment to identify patterns of human behavior, to detect and define the root problems that cause process breaks.

Zenda consultants create a visual model that details all dimensions of your work environment in a single picture. Seeing the relationship among business processes, technology, data, and the human workforce drives the discovery of opportunities, the identification of risks and the exploration of new operating strategies.

Our clients have never seen their enterprise like this before: a single expression of business operations that goes beyond swim lanes, process flow diagrams, and journey mapping to bring the multidisciplinary team into one clear explanation of the multi-dimensional work event.

The best digital experiences happen when designers focus on the person for whom a tool is intended. Zenda consultants balance human insights with an appreciation for the capabilities and limitations of platforms and systems. We work side by side with technologists to make the most of each situation. 

Our experience in software design extends back more than thirty years, before terms like UI, UX, XD were coined. Before users were called users, we knew them as people — human beings working in a human context.

Commercial Off-the-Shelf (COTS) solutions are typically evaluated based on functionality, without an understanding of how the product will actually perform in the hands of employees. Effective use usually requires training and change management investment and the risk that comes with it.

Zenda brings new evaluation criteria into the COTS selection process, allowing our clients to mitigate the risks associated with excessive customization, inaccurate configuration, and poor workforce adoption. Our clients get greater value and better service from COTS vendors by bringing a concern for the human context of work to their platform purchase, configuration, and adoption strategies.

Every project is an opportunity for our client partners to learn and grow. Zenda consultants work shoulder-to-shoulder with clients, providing the unique opportunity for client-side team members to learn new skills and methods.

Every engagement is an opportunity for Zenda's client partners to transform how they understand problems, discover opportunities, and explore solutions. Through our clients’ newfound ability to positively impact their own organization long into the future, the impact of any Zenda engagement extends long into the future.

Zenda's consultants have worked in concert with the largest consulting firms out there, even those that have acquired and built their own design teams. Clients find Zenda consultants to be a powerful bridge between their consulting partner's “best practices” and their own company's unique challenges, opportunities, culture, and workforce characteristics.